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Crossing Over Into Latin America |
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Tuesday, 12 August 2008 |
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By Della de Lafuente
Most any marketer will tell you that the creative work in his or her segment is getting more sophisticated all the time. But when it comes to work that U.S.-based Hispanic agencies are doing these days, the proof isn't just in the product, but where you'll find that product playing. READ MORE: http://www.adweek.com/aw/content_display/special-reports /other-reports/e3i47809d21d2ac68fb58ef380dafdab58e
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