Home News Technology Google Tests Using Your Search Data to Tailor Ads to You

Google Tests Using Your Search Data to Tailor Ads to You

Thursday, 26 June 2008

Google is starting to look at the history of what its users search for in deciding which ads to show them. It's a small step, but significant since Google until now has said it doesn't use its vast store of information on the behavior of its users to target ads. Read more at: http://bits.blogs.nytimes.com/2008/06/26/google-tests-using-your-search-data-to-tailor-ads-to-you/.

 

< Prev		Next >