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LatinosNJ.com - New Jersey News, Local, National, International, Latin America, Caribbean

Thursday
Jan 08th
Home arrow News arrow Business arrow What Shaky Economy? Latino Networks Bet Ad Growth Will Continue
What Shaky Economy? Latino Networks Bet Ad Growth Will Continue PDF Print E-mail
Sunday, 06 April 2008

NEW YORK (AdAge.com) -- This year there will be new faces in the Hispanic TV upfront, including young channels Mega TV and V-me, and a few absentees, such as No. 2 Spanish-language network Telemundo. Then there's market leader Univision, roaring into the upfront to lure marketers in a shaky economy with the confident theme "Univision equals your growth engine."

READ MORE: http://adage.com/hispanic/article?article_id=126119





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